Business terms
Last updated 15 October 2026
Provider
- Procora · CVR 46668162
- Kingosvej 11, 1. mf., 2630 Taastrup, Denmark
- privacy@procora.ai
Service and contract questions: support@procora.ai.
Service and business customers
Procora provides an assistant using a knowledge base you control, on your website and the supported channels you connect. It records conversations, extracts enquiries and provides notifications within the selected configuration. The service is sold to businesses (B2B). You confirm that you act in your business capacity. Consumer distance-selling cancellation rights do not apply to a business purchase.
Answers/contact capture require setup and approved information. Booking additionally requires the relevant plan, services, availability and a verified saved result. Google busy-time reading, Procora bookings, invitations and feeds are distinct; two-way Google event writing and direct telephone answering are not promised. Advice, a draft-only quotation pilot and implementation have separately agreed scopes. Planned services are not activated by a subscription or contact request.
Prices and payment
Current package prices are on the pricing page. New offers can use DKK or EUR independently of the website language. The current offer flow shows amounts excluding VAT; applicable tax is shown separately before payment using billing information. The confirmed order states currency, billing period, total, any introductory price, duration/eligibility and later renewal amount. Existing subscriptions retain their agreed price and tax terms.
An introductory price is not a free trial. Subscriptions are paid monthly or annually in advance by card, as selected, and renew until cancelled. The first charge is made when the paid subscription is taken out; receipts/invoices follow billing. Stripe handles card details. Standard software packages have no setup fee under the existing package terms; separately scoped advice, workshops or implementation follow their confirmed quote.
Renewal, cancellation and plan changes
- Subscriptions automatically renew for the selected monthly or annual period until cancelled.
- You may cancel through the dashboard or contact us at any time, effective at the end of the current paid period. No further renewal is charged after effective cancellation; access continues for the paid period.
- An upgrade takes effect immediately with proportionate adjustment for the remaining period. A downgrade takes effect from the next period.
- Paid periods are not refunded unless mandatory law requires otherwise.
If we change your package price, we give at least 30 days’ email notice. The change applies no earlier than the next billing period; you may cancel before it applies.
Your account and content
Protect your login details and accept responsibility for activity on your account. Supply accurate account information and keep the contact address current for service notices. An account represents one business; do not share access with unrelated third parties.
You retain ownership of your knowledge, business information and brand. You grant only the permission needed to host/process it to deliver the service. You must have the right to upload or authorise collection of the content and are responsible for its accuracy.
AI errors and human responsibility
The assistant is instructed to use approved knowledge and decline unknown questions, but can still produce incomplete, outdated or incorrect replies. You are responsible for what it tells your customers, must review knowledge and unresolved questions, and must not use it as the sole source for regulated advice or decisions where errors can cause safety, legal, health or financial harm.
Give tasks a human owner, check important outputs and test failure/unknown cases. A request, generated draft, saved booking, attendance, accepted quotation and received payment are different outcomes. No saving, revenue or ranking is guaranteed.
Acceptable use
- Do not send spam or unwanted bulk messages or breach a connected platform’s rules.
- Do not impersonate another person or business.
- Do not collect payment-card numbers, national identity numbers, health records or other sensitive information through ordinary chat.
- Do not break the law, infringe rights, disrupt or attempt to reverse engineer the service.
Connected messaging platforms have their own terms and may suspend a channel independently of Procora.
Operation and limits
We aim for reliable operation but do not guarantee uninterrupted availability. Maintenance, provider outages and model failures can interrupt the service. Each assistant has an AI-usage budget. Reaching it stops model requests and can expose a contact form in an existing conversation. This differs from the package’s conversation limit, which refuses new AI conversations.
A conversation means a stored conversation ID, not each message. Owner previews and marked tests are excluded. The current usage window begins at the later of the subscription-period start and the preceding 30 days. Use the business’s direct contact route during outages or an exhausted limit. A form kept locally in the browser is not evidence of delivery.
Suspension, liability and changes
You can stop using Procora at any time. We may suspend or close an account for breach, unlawful use or a requirement from a necessary provider. Where circumstances allow, we first give notice and an opportunity to remedy the issue.
The service is provided as available. To the extent permitted by law, implied warranties and liability for indirect/consequential loss, lost profit or lost business are excluded. Nothing limits liability that cannot lawfully be limited.
We may update these terms. A material change affecting you is notified before it takes effect and the date is updated. This publication does not retroactively replace an existing customer’s confirmed commercial agreement or required notice.
Personal information, law and contact
The privacy policy forms part of these terms. Customer-content processing also follows the applicable data-processing agreement. Danish law applies. Disputes not resolved amicably are decided by Danish courts. Contract questions: support@procora.ai.